Millions of dollars in business are happening every day as a result of the connections being made on LinkedIn. We want to help you to get connected.

Here are 11 Smashing Tips to get you those million dollar connections.

Be sure to check out our Infographic below the post.

1 – Your Name

Use ONLY your first name in the first name field. Use your last name in the last name field. If someone is searching for you by name, LinkedIn will have a hard time finding you if your name looks like Your Marketing Guru @MarketingGuruGuy

2 – Your Headline

The headline gives you a spot to showcase some of the detailed parts of your profile, hidden away from viewers who are not connected to you. Here’s your chance to brag. It’s important to use keywords you want to be associated within your headline. The keywords are searchable, and will help your LinkedIn profile turn up more often in search engine results.

3 – 500+ Club

Listen. If you want to be a “baller” on LinkedIn, then get in gear and reach the 500+ club. The beauty of 500+ is that no one knows if that means 501 or 1501. With Social Proof being so important these days, 500+ promotes you as the “real deal”.

4 – Your Headshot

Use a professional headshot only. This does not mean that you have to hire a photographer, but make sure your headshot is high quality, recent, clear, large and shows me exactly who you are. DON’T use an Instagram-style photo or a picture of your cat doing something amazing just because it looks cool. This is business. Save THOSE pics for Facebook

5 – Claim your vanity URL.

If the 500+ club makes you a baller, then the vanity URL makes you a “playa“. Instead of the standard LinkedIn URL with a tonne of confusing numbers at the end, make it about you: http://www.linkedin.com/in/TrevorCherewka.

6 – Contact Info.

Make sure all of your potential clients / leads know how to get in contact with you. And for goodness sake, use an email that you check REGULARLY. This is not the time to use your special “spam” email address. It will feel like a punch to the gut when you open an email that is a week or two old that needed immediate attention.

7 – Make your Website look Sexier.

First you become a baller. Then you become a playa. Now, you’re going to need you to turn up the Barry White, because we are going straight uptown for this one and getting your Website link to look all sexy-like.

Instead of using the default “My Website”, use anchor text links in your LinkedIn profile to make your links more appealing. The more appealing, the more people will be clicking on them. Make sure it’s attention-grabbing. For example, if you want to include a link to your blog, customize your content to include keywords that indicate what your blog is about, like linking through the text, “Tips on Marketing.” That’s way sexier than having “My Blog” as your anchor text.

8 – Videos

Now that LinkedIn allows you to add videos to your profile, take advantage of it. What better way to have a contact find out more about your company / service than watching a video? Adding a video in your company page update can result in a 75-percent higher chance of that update being shared.

9 – Skills and Endorsements

LinkedIn rolled out this new feature as a means to showcase the different skills of its members. They also actively encouraged LinkedIn members to endorse their colleagues via pop-up boxes that allow users to endorse.

This is great, but to make it even better, you want to ensure that you load up your most relevant skills that you want to promote and delete any that don’t make sense. Being an expert in “Coffee” is great for a barista, but not for a barrister.

10 – Recommendations

Recommendations are a bit trickier than endorsements because they require a little more hustle. But don’t sweat it; you got this.

When it comes to getting recommendations, it is ok to send an email or to verbally ask your connection to recommend you. If you want to increase your success, make sure you hit them up with a request immediately after completing a task or job for them. The happier they are with the outcome of your performance, the better (and faster) your recommendation will be.

11 – Groups

This, my friend, is where the real action happens. This is where the silver lining is. Joining relevant groups on LinkedIn, (and being active in them), will skyrocket your personal brand. But that’s the small stuff.

Where you’re really going to make it rain is connecting with others in the group. LinkedIn allows you to contact any group member directly. Groups are also great for news postings, discussion boards, general updates, networking, and so forth.  In other words, Cha-Ching!

You can join up to 50 groups and it’s FREE.

Bonus Tip – How to Connect

Nothing says, “I am a punk and have no business being here” more than failing to customize the request-to-connect text. I scream when I see this:

“I’d like to add you to my professional network on LinkedIn.”

What I read is, “This is SPAM – impersonal and not worth anyone’s time to open.”

Instead, customize it to your contact like this, “I noticed that we are both in the same XYZ Group together. I wanted to take a minute to introduce myself and connect with you.” That is all you really need to say. Give some simple context as to how you know your potential connection. It’s simple, it’s smart, and it usually does the trick.

There you have it. 11 Smashing Tips + a BONUS on how to get better connected via LinkedIn. I have also included an infographic below to walk you thru step-by-step.

Let me know how it works out. Please comment below.

Cheers,
Trevor Cherewka

P.S – Click to CONNECT WITH ME on LinkedIn.

P.P.S – If you liked this post then you are going to love what is coming down the pipe. We have teamed up with some LinkedIn experts and will be offering courses to help you Get Rich on LinkedIn. Keep an eye out for it.

Inspiration to create my Infographic came from Melonie Dodaro from TopDogSocialMedia

LinkedIn Cheat Sheet