invest in social media

Why small businesses must invest in social media

Because your customers are. Let’s look at some concrete numbers on social media usage in Canada…


Finding ROI in Social Media

Finding ROI in Social Media

At one point or another, every business has made the same comment about social media: “How do I…


twitter seo tips

Mastering the Art of Twitter SEO

Twitter Search Engine Optimization (SEO) When we think of Search Engine Optimization, most of us…


website is our home office

Our Website is OUR Home Office

Traditional business owners would cringe to hear someone say that they run their  business with 6…


Online Recognition

Online Recognition Pays Off

You’ve passed the point of mastering the basics and have established a solid presence  on Facebook…


promote facebook

Using Facebook to Promote Facebook

Many companies incorporate a Facebook page to help boost their online presence.  Setting up a page…


twitter conversation

Twitter is an Ongoing Conversation

So you’ve joined Twitter because you know it can help your business. Your friends and  colleagues…


tweetstock success

Why Tweetstock Was a Smashing Success

Tweetstock is for Starters and Doers. It's about creating awesome. It's about making an impact.…


live tweeting events

10 Tips for Live Tweeting Events

You’ve signed on to attend a fundraiser, a networking event, a show, or a conference. You’re so…


business case for social media

The business case for social media

I’m going to explain the entire social media thing. It’s very simple. You’re all spending way too…


Twitter 10 minutes a day

10 steps to rock Twitter in only 10 minutes a day

Don’t have time to “do Twitter”? Don’t even get me started on this… If you truly believe you don’t…