Why small businesses must invest in social media
Because your customers are. Let’s look at some concrete numbers on social media usage in Canada…
Finding ROI in Social Media
At one point or another, every business has made the same comment about social media: “How do I…
Mastering the Art of Twitter SEO
Twitter Search Engine Optimization (SEO) When we think of Search Engine Optimization, most of us…
Our Website is OUR Home Office
Traditional business owners would cringe to hear someone say that they run their business with 6…
Online Recognition Pays Off
You’ve passed the point of mastering the basics and have established a solid presence on Facebook…
Using Facebook to Promote Facebook
Many companies incorporate a Facebook page to help boost their online presence. Setting up a page…
Twitter is an Ongoing Conversation
So you’ve joined Twitter because you know it can help your business. Your friends and colleagues…
Why Tweetstock Was a Smashing Success
Tweetstock is for Starters and Doers. It's about creating awesome. It's about making an impact.…
10 Tips for Live Tweeting Events
You’ve signed on to attend a fundraiser, a networking event, a show, or a conference. You’re so…
The business case for social media
I’m going to explain the entire social media thing. It’s very simple. You’re all spending way too…
10 steps to rock Twitter in only 10 minutes a day
Don’t have time to “do Twitter”? Don’t even get me started on this… If you truly believe you don’t…