We met with the client to determine which services in the HVAC industry they served.
We found out that not only did they do traditional air conditioning and furnace repair, but they also specialized in the gas line and propane furnaces.
We then did a competitive analysis of all the other HVAC companies in the area to determine what keywords clients were searching for and clicking on.
From there, we created all of the service pages for the client and the areas that they served.
Finally, we optimized every single page so they could show up at the top of Google search results.