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Search Engine Optimization

The perfect SEO strategy for your business.

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What is SEO?

SEO (Search Engine Optimization) and Google are like cookies and milk. When you put them together, it’s magic. Google is the biggest search engine currently in use. If you have not exploited the never ending benefits of this opportunity, we suggest you get started. If you get your SEO right, you might just make the first page of Google. Before you start seeing dollar signs in your eyes, let’s look at what SEO is and isn’t.

Marketing, Sales, SEO, Training

Smashing Pixels will help you unlock your potential

SEO | Search Engine Optimization

We will optimize your site so that you can be found.

As a business owner, it is important that you understand how SEO (Search Engine Optimization) has taken the world of online marketing by storm and just how vital it is for your online success. Without SEO, your company’s service will be almost impossible to find online.
Simply put, SEO involves making the most of internet search engines such as Google, Bing, and Yahoo in order to optimize exposure for your company. The only way to do this is to ensure that your website is on the first Search Engine Result Page (SERP) when someone searchs for your specific keywords. When users type keywords into the search bar, they are searching for answers to their question. These users are your potential clients. If you have the solution they are looking for, then they are probably looking for you.

If your website is not properly optimized with your keywords, the search engines will never find you. If they don’t find you, they can’t send people to your website. If people don’t see your website, they can’t give you their hard earned money.

That’s where Smashing Pixels Inc. comes in. We will help you understand your keywords, and optimize your site so that you can be found.

Why Optimize Your Website?

Optimizing your website is one of the fundamental principles that determines how effective your venture is with exploiting the online market. Optimizing your website means it is created in a manner that serves a wider clientele base. It is crucial to getting your site searched, seen, and approved by the public. The benefits of a well optimized site is more online traffic.

The internet is more than just a pretty place. You can no longer rely on a fancy website design to get you sales. You need to choose the right keywords, meta descriptions, title tags, engaging information, solid links, and other user appealing content such as videos and photos to pull customers toward your website and what you are offering. Simply put, that is what an optimized website is supposed to do.

Local SEO | Localized Search

If you own a local business, then you understand the challenge of getting your name out to a local clientele. Local SEO is significantly different than a regular SEO campaign. Local search results are changing more rapidly.

The option to localize your company’s online area of operation and target your offers to a particular geographic location can be fully addressed through tailored content, without compromising your position on SERP.

On top of optimizing your site, you also have to consider Google My Business, local reviews, and local link building strategies.

The value of keywords cannot be underestimated even when there is the need to target specific local areas. Updating your website information or putting it in the local listings is another strong and viable strategy that can come in handy for the local exposure that you need.

Hiring an SEO Company

All this talk about keywords, SERPS, Optimization, and taking your marketing to the next level can turn out to be quite stressful. And we haven’t even mentioned Competetive Analysis, SEO Audits, or Keyword Research. The list goes on and on. In fact, without proper guidance, you will find that you have invested a lot of time and energy spinning your wheels online and showing up nowhere (pun intended).

This is where Smashing Pixels comes in. You do not have to do this alone. Smashing Pixels is made up of web designers, developers, content writers, and editors who will work with you to produce the perfectSEO strategy for your business.

“Smashing Pixels has been an amazing asset to the business and everyone there is always willing to go above and beyond what is asked of them. They were instrumental in getting the VPTax, Inc web presence to reflect the values and principles of the company. They truly work with you every step of the way.”

John Morgan


Strategic SEO Plan

Where do we start? At the beginning, of course. We learn about your business, your current website, and your competition in order to create a clear path to follow. From the discovery phase, we will develop an on-line and off-line strategy as well as a content schedule that will allow us to measure against the stated goals. Then, the fun begins.

We roll-up our sleeves and begin editing your website code to maximize your website strategy. We update your tags, internal links, and ensure that your domains are connected to Google Analytics and Google Webmaster Tools. From there, we’re ready to inject your site with new quality content. When that is all said and done, we will provide regular reporting that includes performance reports and reviews. Based on the information discovered through data collection, we will determine if any adjustments to the SEO Strategic Plan needs to be made. Sounds fun!

Now that you are enlightened, it’s time to make the most of your online marketing. It’s time to optimize your site for SEO.

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