The Challenge
Aucoin Roofing came to Smashing Pixels with a website that felt outdated and didn’t reflect the quality of their work. In a competitive industry with many roofing companies in the area, it was important for them to stand out and clearly show what makes them different.
Their existing site didn’t fully showcase their services, and it wasn’t helping them attract customers from nearby cities. They needed a website that not only looked more modern, but also worked as a tool to bring in new leads and highlight their experience.
The Solution
We redesigned Aucoin Roofing’s website to better represent their brand and the high level of work they provide. A strong focus was placed on clearly outlining their services, including residential roofing, repairs, and new construction, so visitors could quickly understand what they offer.
We also built out a clean and easy-to-navigate portfolio section that showcases real projects. This allows potential customers to see the quality of their work before reaching out. To help answer common questions and build trust, we added a helpful FAQ section that guides users through the roofing process.
In addition, we structured the website to target surrounding cities, helping Aucoin Roofing reach more local customers and grow their presence beyond just one area.
The Results
Aucoin Roofing now has a modern, professional website that reflects the quality of their work and their reputation in the community. Their services are clearly displayed, and their portfolio helps build trust with potential customers.
The updated site is now ranking in multiple locations, helping them reach more people in surrounding areas. With a stronger online presence, Aucoin Roofing is better positioned to attract new customers and continue growing their business.