The Challenge
When The Tartan Corner first approached us, they were at the beginning of their journey, without a digital footprint in the form of a website or social media presence. Our objective was to develop a robust online presence for them, one that would accurately reflect and amplify their identity. We aimed to capture the essence of a traditional British fish & chip shop, but with a twist that highlighted their simple, unpretentious style.

The Process
Working closely with The Tartan Corner’s owner, we developed essential features for their website. A key focus was on showcasing popular menu items, especially daily specials, through a dedicated, easily updatable section. We also integrated a photo gallery to visually represent the menu, using only authentic photos of their dishes. This approach was chosen to ensure the website genuinely reflected the shop’s ambience and originality, steering clear of generic stock photos. These features were seamlessly blended into the website’s design, emphasizing the restaurant’s unique charm and offering an engaging, user-friendly online experience.

The Results
The Tartan Corner’s website now showcases daily specials, a food photo gallery, menus for lunch and dinner, pricing, contact details, and business hours. It effectively embodies the owner’s vision of a traditional Scottish tavern, utilizing specific fonts, colours, and symbolic elements to create an authentic ambience that mirrors the restaurant’s unique charm and heritage.
